Advertising, Marketing & PR

Published: January 22, 2020 | Updated: January 22, 2020

Marketing agency predicts bright future for Dorset companies at forefront of technology

Zoe Howes, James Howes and Simon Harrison of The Collective Marketing Agency.
By Andrew Diprose, editor

A business which works extensively within Dorset’s engineering and manufacturing sectors is predicting a bright future for the county.

The Collective Marketing Agency was founded in 2014 by James Howes, Managing Director; Zoe Howes, Commercial Director, and Simon Harrison, Marketing Director.

All three had significant experience of working in the industrial sector before establishing the business,

During the last 18 months The Collective has supported key engineering firms including Aish Technologies, Norco, Field International, PRF Composites and AGI.

As a result, said Simon, the company had experienced some of the world-leading technologies Dorset companies are pioneering which will ensure a bright future for the sector.

He said: “We have produced videos and animations, and been involved in other marketing initiatives, that demonstrate Dorset businesses are at the forefront of developing technology, particularly within key market sectors such as aerospace, defence and composite manufacturing.

“Some of these products have been developed against a backdrop of uncertainty and yet the businesses are still focused on the future, which is brilliant to see and be involved in.”

Alongside its in-house video production capability, The Collective offers a full marketing support service to manufacturing companies, including social media, website design and build, digital marketing and marketing strategy.

James said that there were opportunities for companies to seize the initiative.

“I am constantly amazed by the expertise and strength of companies we work with.

“We all know Brexit has taken a long time to happen, but now it is within touching distance, manufacturing companies can use this milestone to reflect on whether their marketing is producing the results they need it to. And if it isn’t, what can be done to rectify that.”

The Collective is located on the Nuffield Industrial Estate in Poole.

It also operates a satellite office in Birmingham.