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Brothers Iain and Paul get the wheels rolling with their fast-growing car finance company

Paul (left) and Iain Williams, Co-Founders and Co-CEOs, Quick Car Finance. Picture: Dorset Biz News.

By Staff Reporter editor@dorsetbiznews.co.uk

Published: October 29, 2021 | Updated: 30th October 2021

Brothers Iain and Paul Williams have a simple goal – to disrupt one of the UK’s largest markets.

Both dyslexic, they may have left school without a single GCSE but it hasn’t stopped them carving out impressive business careers.

And now, as Co-Founders of Quick Car Finance, the fiercely competitive siblings are determined to become leaders in a market worth an estimated £67 billion.

They’re beginning to make their mark.

Bournemouth-based Quick Car Finance arranged £92 million worth of car finance in the last year.

With new staff joining the company, both in Dorset and with the opening of a second office in Manchester, the business is growing rapidly.

Iain, 40, said: “We really are just at the beginning.

“At the moment we’re tiny players in a huge market.

“But there is so much potential.”

Iain, pictured left, who is Co-CEO with Paul, was previously Head of Consumer Finance and Sales at Poole-based Creditplus and Head of Marketing at The Richmond Group.

Paul, 42, served in the British Army before working in a variety of roles including as a personal trainer and in sales.

Founded in 2018, Quick Car Finance is a credit broker – not a lender – and pairs customers and lenders, depending on their personal circumstances.

It works with 14 lenders with more than 160 credit tiers of lending.

If accepted, the customer can go on to buy the car from any reputable dealer.

Iain said: “As a team we’re committed to making all the initial negative thoughts around car finance disappear, for good.

“We know the preconceptions about car and vehicle financing in the UK.

“Our mission is simple, to make car financing better.

“We genuinely do put the customer at the centre of everything we do.

“We want everyone who deals with us to have an outstanding experience.

“With people changing their cars on average every two and a half years it makes business sense, apart from anything else, to have happy customers who will use you again.”

Quick Car Finance currently has 818 reviews on the independent Trustpilot consumer review website and is rated ‘Excellent’ with scores of 4.9 out of 5.

It’s a similar story on Google with more than 1,240 reviews and an average score of 4.9 out of 5.

Iain said: “We place huge importance on these reviews, and scores.

“They really do prove that we put the customer at the heart of our business.”

Now housed on an entire floor in Bournemouth’s This Workspace in Albert Road, the company recruited its first major batch of staff in January 2020.

Paul said: “We were doing really well and March was our best month to date.

“And then the pandemic, and the lockdown, came.

“All the lenders tightened their criteria and dealerships closed.

“It was unbelievable.”

However, Iain said they both resolved to manage their way through the crisis, believing the company would come out on the other side even stronger.

And so it’s proved.

The company now has a 45-strong team with six new recruits in Manchester – and plans to grow the office at the Digital World Centre, pictured, to 20 – and a further 16 new staff in Bournemouth.

Quick Car Finance carries out extensive checks on dealers including:

  • Ensuring they’re registered with the Financial Conduct Authority (FCA)
  • Have a Google review of 4* and above with at least 20 reviews
  • Listed with Companies House and have a minimum of two years’ trading history

Other requirements include the dealer having a landline number as well as a photo of their forecourt on Google and a listing of trading hours.

The vehicle must be good quality with at least six month’s MOT and a minimum warranty of three months.

Paul, pictured left,  said: “If dealers don’t match our high standards then we turn them away. It’s as simple as that.

“We encourage our team to spend as much time as is needed on the phone with our customers.

“We want them to get the best possible customer experience and that’s not achieved by setting our team targets for the time spent on a call.”

Future plans for Quick Car Finance include expanding the number of staff as well as, eventually, becoming a lender in its own right.

Both family men, and keen on fitness, Iain recently ran his first London Marathon with a time of three hours and 27 minutes while Paul came in 13 minutes later.

Iain said: “We’re very competitive as brothers but also trust each other implicitly.

“It works very well for us as individuals – but also for the wider business.

“We’re both confident for the future and excited at the possibilities that lie ahead.”

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