HiiLIFE, the Christchurch-based luxury technology provider, has appointed Oliver O’Hare as its first sales director.

Oliver, who previously held a key role at Chillflame Ltd, brings a wealth of experience in engineering and HVAC to the expanding HiiLIFE team.

This move marks a significant step in HiiLIFE’s ongoing growth, with Oliver set to drive the company’s sales efforts both locally in Dorset and across the UK.

HiiLIFE offers a comprehensive range of luxury technology packages, including AV systems, home entertainment, smart home technology, and more.

Oliver said: “I was drawn to HiiLIFE by the company’s vibrant culture and the opportunity to continue working with top-tier HVAC equipment like Samsung’s. It’s exciting to be part of a team that is so dedicated to innovation and customer satisfaction.”

Previously, Oliver spent nearly a decade with Chillflame, where he progressed from engineer to managing director, driving a 350 per cent increase in turnover and securing large-scale clients, including Public Health England.

Under his leadership, Chillflame won Contractor of the Year: HVAC & Specialist at the 2022 RAC Cooling Industry Awards.

Reflecting on his new role, Oliver added: “I’m eager to bring my experience in managing multi-million-pound contracts to HiiLIFE.

“My focus will be on expanding our market presence and fostering strong business relationships, while supporting the team in achieving our ambitious growth goals.”

Tom Brittain, Managing Director of HiiLIFE, expressed his excitement about the new appointment: “We’re thrilled to welcome Oliver to the HiiLIFE family.

“His extensive experience and proven track record in growing businesses make him the perfect fit for our team. We are confident that his leadership will be instrumental in achieving our ambitious goals.”

For more information about HiiLIFE and its bespoke technology solutions, visit www.hii-life.com.