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New Triumph dealer to host tour giving riders the chance to try 'UK's most talked about bike'

The all-new Trident 660 from Triumph Motorcycles..

By Staff Reporter editor@dorsetbiznews.co.uk

Published: May 3, 2021 | Updated: 4th May 2021

A new Triumph dealership is offering the opportunity to test ride what’s been described as ‘the most talked about bike in the UK’.

Destination Triumph Dorset in Christchurch, which officially opened last month, is hosting the Trident Tour, a national test ride initiative by Triumph Motorcycles for the recently launched middleweight roadster, the Trident 660.

The tour will be visiting Destination Triumph Dorset on Saturday May 22.

Test rides are by appointment only and are available for A or A2 licence holders.

Bookings can be made online at tridenttour.co.uk.

They’re free to book and on a first come first serve basis.

Each ride will be accompanied by one of Triumph’s expert riders at a Covid-secure outdoor event and all attendees will receive a Triumph goody bag to take home.

Ben Freakley, Marketing Manager, Destination Triumph Dorset, said: “We are delighted to host the Trident Tour and support customers in finally experiencing the all-new Trident 660.

“The Trident is a fantastic bike which is equally suited to the daily commute as it is leisure riding with great handling and enjoyable performance.

“It opens the Triumph motorcycle brand to a whole new audience with finance deals including £125 down, £125 per month.”

The Trident 660 was unveiled in last autumn and has been hailed as one of the most anticipated and talked about motorcycles to enter the market in 2021.

The middleweight roadster is an all-new motorcycle for Triumph, designed to deliver three significant advantages – from its triple engine performance to its technology, handling and competitive price.

The on the road price starts from £7,195.

Test rides on the Trident can be arranged outside of the Trident Tour dates at destinationtriumph.co.uk.

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