James Cope, Group Marketing Manager, Veethree Technologies.
Published: January 12, 2021 | Updated: 12th January 2021
A Poole electronics manufacturer has launched a virtual exhibition stand to promote new products and reach new global customers.
Veethree Technologies created the stand in response to the temporary halt in international exhibitions as a result of Covid-19.
The virtual interactive exhibition stand mimics the design of Veethree’s physical stand.
It has zones to highlight new products, as well as information on established product ranges including displays, gauges, clusters, senders and sensors.
The online space allows potential customers to book product demonstrations with the specialist sales teams, request information or engage in a live chat.
James Cope, Group Marketing Manager, said: “Exhibitions have always been a really important route to market for us and a great way to meet and network with new and existing customers.
“While we cannot, of course, recreate the social aspects of a live exhibition that we all enjoy, the virtual stand gives us a space from which to launch new products and continue meeting people safely.
“In the design of the virtual stand we felt it important to keep it simple, making it as easy to interact with as possible, including features to book a virtual meeting or start a live chat.
“We also wanted to mirror our physical stand design as closely as possible so when we do return to physical shows visitors get a similar visual experience.”
With the gradual roll out of Covid-19 vaccines, Veethree says it is looking forward to a return to physical exhibitions around the globe.
In the meantime the virtual stand features the group’s new Digital Switching – VeeConnect solution and engine monitors.
New products will be added throughout the year as they are launched.
Veethree Technologies, which is based on the Upton Industrial Estate, is a trading name of CANtronik Limited a privately-owned company formed in 2007.
In 2017 it became part of the Veethree group of companies.
It manufactures a range of CAN bus control and monitoring display equipment, gauges and sensors, as well as developing custom monitoring and control solutions to exact specification, structured to withstand the harshest conditions.
CAN displays are deployed in a wide range of applications; from heavy mining machines, to agricultural equipment to racing cars and boat engine displays, and many more.
