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Poole’s b4b Marketing kicks off 2024 with substantial investment in Studio Global

(L-R) Studio Global Directors: Joe Broadbent, Sharon Parker & Darren Mooney with b4b Directors: Anthony Tilley, Hayley Baverstock & Richard Llewellyn

By Sam Pither editor@dorsetbiznews.co.uk

Published: January 3, 2024 | Updated: 3rd January 2024

Poole-based digital agency b4b Marketing is starting 2024 with bang, having secured a “substantial” stake in Studio Global, the Bournemouth-based creative agency.

b4b Marketing logo

The investment, which creates one of the largest local agency groups, will give both businesses a stronger foothold in the local digital community and an expanded marketing service offering.

Anthony Tilley, Owner & MD of b4b, said of the new deal: “We have long admired Studio Global, not only for their excellence in delivering high quality creative branding work but also the standard of their film and media projects is up there with the best in the business.

“By combining our strengths, our two agencies can offer clients, both current and new, a powerful range of services. These include digital marketing, website and software development, branding, film and animation, creative design, and media. This collaboration will make us a formidable team.”

Studio Global logo

Both agencies will continue operating under their own names and from their existing premises in Poole and Boscombe.

Owner and Creative Director of Studio Global, Darren Mooney, is excited by the new partnership: “We’ve known Anthony and his team for a long time and have come to understand how they operate their business, focusing keenly on commercial success and acquiring new clients.

“I am confident that with b4b aiding Studio Global in generating more sales leads, and in turn, us contributing our creative excellence to their service offering, this partnership will thrive and be highly successful.”

Established in 2011, b4b, formerly known as Bespoke 4 Business, is home to more than 70 digital experts across offices in Poole and Poland, while Studio Global, which formed in 2000 has built its reputation on branding, design and media projects for some of the UK’s best known brands.

Between the two agencies, clients can now benefit from a full branding service, website design & build, software development, digital marketing including SEO, PPC, social media and email marketing, film, animation, photography, PR, design & print, branded clothing, and promotional products.

This announcement comes just six months after b4b celebrated their recent expansion by moving into their third office in Poole.

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