Maritime & Marine

Dorset Biz News is now part of Insider Media!

From now on, all content produced by Dorset Biz News journalists will feature in Insider magazine and on the Insider website - bringing you even more in-depth business news, exclusive insights, and key regional deals.

What is Insider Media?

Insider is the UK’s biggest regional B2B publisher, delivering breaking business news, expert analysis, and exclusive interviews across key industries.

With a national reach and deep regional focus, Insider connects businesses, decision-makers, and entrepreneurs with the latest opportunities and insights.

Looking for the latest business news from Insider’s south west team? CLOSE
 

Boating app founder Jelte rides the crest of a wave after raising £1.35m from 832 investors

The savvy navvy app has had more than 43 million miles plotted by its hundreds of thousands of users globally.

By Staff Reporter editor@dorsetbiznews.co.uk

Published: February 22, 2022 | Updated: 23rd February 2022

Talk about riding the crest of a wave.

Avid sailor Jelte Liebrand, from Poole, still can’t quite believe the response from investors to the latest funding round for his innovative boating navigation app, savvy navvy.

The crowdfunding campaign on the investment platform Seedrs has just closed, raising over £1.35m from 832 investors.

As reported on Dorset Biz News, the initial £750,004 target was exceeded within hours of the funding round opening last month.

Jelte, CEO & Founder of savvy navvy, said: “This latest funding round, surpassing £1.3m with more than 800 new investors, smashes all my wildest expectations.

“It’s always exciting going into a crowdfunding round, as you never quite know what the interest will be.

“This fourth round has been our biggest and best yet.

“Overfunding by 180 per cent for something that was just a dream five years ago is just amazing.”

Often referred to as ‘Google maps for boats’, savvy navvy was founded by Jelte, an ex-Google software engineer, in 2017.

His aim was to simplify boating navigation.

Together with Co-founder Kevin O’Neill, and backed by the founders of Kahoot, the savvy navvy app has had more than 43 million miles plotted by its hundreds of thousands of users globally.

savvy navvy integrates essential marine information into one app, with a modern interface.

It’s made it quick and easy for old and new boaters alike to cross-check their traditional navigation plans, reducing the risk of human error as well as the stress of preparing to get out on the water.

Constantly innovating its technology based on user feedback, savvy navvy’s investment continues to enable technological development of new major app features for its boaters in more than 100 countries around the world.

The latest oversubscribed crowdfunding round on Seedrs is similar to the previous three that have raised £1.8m since 2019.

The rise in the popularity of boating – and the likely future demand from sailors for products such as savvy navvy – is one of the key reasons why investors are keen to get on board.

Only this month figures were released showing how the USA leisure boating market is booming.

They revealed that in 2020 415,000 people bought their first boat with a quarter – 100,000 – first-time new-boat buyers.

That’s 33 per cent more than in 2019.

Overall, the buyers are younger and 1.5 times more likely to be women than other buyer groups.

Jelte, 45, pictured with his son, Max, aged five, said: “Our vision from the outset has been for savvy navvy to be in every boater’s pocket.

“With the boating boom surpassing even our own projections, we can’t wait to use the funds to keep developing the savvy navvy app and enabling even more boaters and water-sports enthusiasts around the world to safely and simply navigate the waters.”

savvy navvy is available on Android, IOS, PC and Mac and can be used on an unlimited number of devices simultaneously.

It is charts, weather, tide, marina details and passage planning with full tidal vectors – all in one place.

Prices range from £34.99 to £64.99 a year.

Latest Posts

Savvy Navvy’s retailer programme picks up award for Best New Product Launch at Miami Boat Show

Senior Sunseeker team meet with Poole MP to talk company ownership & future prospects

Savvy Navvy’s marine navigation charts make ‘perfect fit’ for boat builders across the pond

Portland Port looks forward to bumper 2025 after welcoming over 117,000 passengers last year

A match made at sea! Savvy Navvy teams up with RAD Propulsion to integrate its smart range tech

All Maritime & Marine Stories »

Latest Posts

Saffery Senior Manager Matt Trowbridge looks at business exit planning and we meet Audit Assistant Elisa Cordial

Skyborne to launch second UK pilot academy in Bournemouth after flyaway success in Gloucs

Podcast which has hosted football royalty and SAS legend finds new home at Smartbase

Business mentor Erin to host 7th annual event backing women entrepreneurs in Bournemouth

Biz Roundtable: Dorset business community must champion county’s economic strengths

All Latest News »